The Brief: To celebrate the world launch of the Maserati MCXtrema at Monterey Car Week

The Solution: We worked with the Lab to develop the structural facade of the shipping container structure of the MCXtreme. We developed the dimensional wall flats with CNC'ed layered panels to create depth and emulate the look and feel of this container. We constructed this out of three layers painted and matched to the brand blue and applied vinyl decals to round it all out.